Heidi Klum's suggestive holiday campaign for
electronics brand Sharper Image has been
banned by officials in Las Vegas who say the
risqué ads are 'too sexy' for public display.
The adverts, which showcase some of the
brand's most popular items, each feature a
scantily-clad or nude image of Ms Klum, 41,
alongside cheeky phrases such as 'What keeps
Heidi Klum busy in the shower?' and 'What turns
Heidi Klum on?'.
And while the campaign has proved a hit across
major cities in New York and Los Angeles, a
spokesperson for the McCarren International
Airport in Clark County, Las Vegas, where the
ads have been banned, insisted that the
provocative imagery violates a local regulations
about imagery which features women's breasts.
The regulation states that any images 'showing
of the female breast with less than a fully
opaque covering or any portion thereof below
the nipple' are prohibited in public places.
But despite the outcry in Sin City, a
spokesperson for Sharper Image insists that the
company believes the images are 'tasteful' and
'beautiful' and should in no way be deemed
'inappropriate'.
'We are shocked that the Sharper Image ads
featuring Heidi Klum have been banned in Las
Vegas-- of all places,' Chief Marketing
Officer, Dari Marder, said.
'We believe the campaign is tasteful, beautiful
and while sexy not inappropriate, in any way.
The reaction to it has been fabulous to date and
it is running in all forms of media without any
issue.'
While shooting the ads earlier this year, Ms
Klum insisted that the more risqué campaigns
which require her to pose in little to no clothing
are among her most enjoyable.
Culled from Daily Mail
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