The Football Association has agreed a deal
with airline Emirates which will see the FA
Cup rebranded as The Emirates FA Cup.
The three-year agreement was announced
ahead of the 2015 final between Arsenal and
Aston Villa at Wembley.
The deal, which is reportedly worth at least
£30m, will begin next season and will see the
Dubai-based company become the
competition's lead partner until 2018.
The FA has been seeking a new sponsor for
the tournament since Budweiser's three-year
association with the competition ended 12
months ago.
Next season's competiton starts on August
15 with the extra-preliminary rounds and the
final will take place on Saturday, May 21,
2016.
Emirates has been involved in a number of
sporting sponsorships around the world over
the last decade or so.
They are currently tied into one of the biggest
such contracts in football with Arsenal,
holding their shirt sponsorship rights until
2019 and stadium naming rights until 2028.
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